As Give You What You Like was released on to radio on March 30 which is 2 days ago, Avril Lavigne will be ready for her lead single off of her upcoming sixth album called Fly. So what Fly hold up? It appears that Fly will be Avril Lavigne's first lead single to be a ballad rather than a bratty lead single. That's great. Fly is a perfect Avril Lavigne song to be a lead single. Let's hope Fly will be huge on the radio and on the Billboard chart unlike the dreadful bratty songs like What The Hell or the misguided post Let Go albums like Under My Skin.
Now, as I was saying, Fly is confirmed to be announced on her Twitter account almost 3 months ago before her Give You What You Like music video came out. A few days ago, it is confirmed that Fly will be better than Keep Holding On. What I really like about Fly is that Fly will be scheduled for April 2015. That's 2 years after Here's To Never Growing Up came out in April 2013. Let's hope Fly will be Avril Lavigne's massive number 1 hit comeback single unlike Here's To Never Growing Up which was slaughtered by bad promotions, Epic Records and Martin Johnson. If Here's To Never Growing Up is produced by something like Max Martin instead of Martin Johnson, then it will be her number 1 hit single of 2013. Ditto Rock N Roll and Let Me Go. Also, Fly better be Avril Lavigne's number 1 2015 song ow that Fly is a charity song, not a bratty song. That would be something that she needs to work on now that 80% of her Lyme disease was removed after like 5 months. Fly better be Avril Lavigne's most successful song of the 2010s decade surpassing 2007's Girlfriend. It needs to happen right away this summer. Also, it better be a rock song because if it's a rock song, not a pop song, then that song better chart topping the rock Billboard charts if the song gets to have a rock Billboard chart. Avril Lavigne needs to make rock music, not batty pop music. Simple as that. She is not a bratty songs slave anymore. Let's move on.
Now let me ask you a question. Why can't Avril Lavigne's singles after 2002 chart well? I mean, sure there's Girlfriend who topped the Billboard chart. But others like Nobody's Home and Here's To Never Growing Up failed to top the Billboard chart since 2004. Avril Lavigne songs like Wish You Were Here done mainly by Avril Lavigne is something that shouldn't go away when it comes to hearing her music or her career, nor should that style in general. The look and feel of Avril Lavigne should not be a thing of the past.
In fact, here's my question...
Why can't a particular music industry like radio do an Avril Lavigne song like Rock N Roll? A new Avril Lavigne song that will perform well at the Billboard charts? Why can't radio stations hear Avril Lavigne's voice by hearing her name on the radio? Why can't Sony Music pay attention to Avril Lavigne or something like Mandy Moore, Jessica Simpson, Hilary Duff or Carrie Underwood? Sony needs to think about her, not America populars like Britney Spears is feeling sexy or Miley Cyrus twerking. Have Avril Lavigne produced new music every 2-3 years and so on. Then after a new Avril Lavigne song comes out, she will make more music that'll open in the general public 2-3 years later. Wasn't that suppose to be the plan that Avril Lavigne got her autopsy?
When Fly came out later this month, that seems to say that people tend to like Avril Lavigne the most more this year than other artists like Ariana Grande. Fly has many of the elements that made Avril Lavigne so popular during 2002/2003. As the Let Go era began to die down by late 2003 - because using it for songs after songs (Complicated, Sk8er Boi, I'm With You, Losing Grip) would get tiresome - so Avril Lavigne began to look at new ideas as a new era was underway in 2004, a more experimental one as she is working on her follow up album, Under My Skin. She wanted to make songs that would challenge the mindset, and show listeners what Avril Lavigne can do. Avril Lavigne, as we all know, can certainly tell all different kinds of stories as she is more into her long career than breaking records. She can do different experiments of punk rock music, pop rock music, alternative rock music, post grunge music, even bratty music, anything! Avril Lavigne shouldn't be limited to one or two kinds of stories...
Sadly, many of her songs (like He Wasn't) or her albums (Arista's Under My Skin, The Best Damn Thing and Goodbye Lullaby) that were made during this era were butchered by RCA and the executives running the label (Don't Tell Me, Nobody's Home, Hot, The Best Damn Thing, What The Hell, and Smile as well as her fourth album, Goodbye Lullaby, suffering the most), others like My Happy Ending (which topped the top 40 Billboard chart in 2004) and Wish You Were Here were dumped and listeners didn't see them (Keep Holding On, When You're Gone, Wish You Were Her and so on), the only survivor was Girlfriend, which became a chart topping 2007 hit after the song hit the Billboard at number 1 at the Billboard Hot 100 and caught on like wildfire. Even though she lost her fans in 2007 after her fans hated Girlfriend and moved on. It is also a rare bright spot from this era, alongside the overlooked Under My Skin (Avril Lavgine's sophomore album) which sold more than 3 million copies in the US by 2006.
The same executives, under RCA's rule, came very close to running Avril Lavigne's career into the ground. When Avril Lavigne left RCA in late 2011 and other artists from the labels, J, Jive, and Arista took Avril Lavigne's place as the new RCA newcomers like Britney Spears, Pink, Alicia Keys, and Justin Timberlake by the time these 3 labels were shut down in 2011, Avril Lavigne were brought over from RCA to Epic Records and L.A. Ried who now runs at Epic Records did a little cleaning up at the tarnished Avril Lavigne. Gone were the executives of RCA who only saw Avril Lavigne as a mere asset, a creative music artist-driven environment was brought back. (The story on the other hand makes it sound like Avril Lavigne couldn't come up with a good song or a good album after Let Go and its single, Complicated, Sk8er Boi, and I'm With You, to save her career, and she needed L.A. Ried (lol) to do it for her. Absolute hogwash.)
L.A. Ried has now revived the idea of trying new things at her career after 2011. Give You What You Like, Avril Lavigne's 2013 song from her fifth album, had that been made during the times of Don't Tell Me/My Happy Ending/Nobody's Home/When You're Gone/Hot/The Best Damn Thing/What The Hell/Smile/Wish You Were Here, probably would've been butchered and people would've ignored the risky Avril Lavigne single. With no nosy RCA's executives sticking her spoons into the broth, Give You What You Like ended up being an excellent Avril Lavigne song and it kicked the doors open for big possibilities. Enter Fly, a song that also is out of the Arista Avril Lavigne comfort zone: Charity, a ballad as a lead single, a, Avril Lavigne rock ballad! No bratty songs, motherf(bleep)ing princess, or pop music!
Unlike something like He Wasn't or When You're Gone, Fly isn't compromised by executive meddling. Fly gets to be the song it wants to be, but it succeeds because the storytelling and lyrics are very good. That's all that's needed to pull off an Avril Lavigne song like this, and when your label is run by people who don't see music as an art form, you get a song like The Best Damn Thing or What The Hell. The risk-taking is all for naught in the end, for people don't remember or like your song. It's all in the lyrics and the storytelling!
That's why I'm loving the current Avril Lavigne because Fly happens to be a charity single who was confirmed as a lead single instead of copy and paste bratty songs like What The Hell. That makes Avril Lavigne, alongside other artists like Backstreet Boys, special artists during the music industry from 1990-2004. Avril Lavigne along with other artists of the 1990-2004 era like Spice Girls were much better in the 1990-2004 era than music from the 2005-2015 era like Justin Bieber. Artists from the 2005-2015 era like Taylor Swift and Ariana Grande were trying to make the music industry even better by putting in something like Vevo, unfortunately, that never worked well unlike music from 1990-2004.
Anyway, I'm looking forward to hear Fly because unlike Avril Lavigne's tracks from 2004-2013, Fly will likely to fly over to the Billboard chart and top the Billboard Hot 100 just like Girlfriend did back in 2007. Let's hope Fly will reach number 1 at the Billboard Hot 100. Taylor Swift did that with We Are Never Ever Getting Back Together, Shake It Off and Blank Space. Why can't Avril Lavigne do the same thing? Why Avril Lavigne doesn't make more chart topping number ones? Fly needs to be Avril Lavigne's first number one since Girlfriend. Fly needs to be a massive smash hit single and the song has to. Oh, one more thing, please make it a rock song, not a pop song. You got that? Thank you.
So here's what happened. When Under My Skin released in 2004, Avril Lavigne fans loved this album with little to no fact about the album 11 years ago. That's because RCA has merged with Arista by early 2004 after RCA merged Jive in 2002. Before Fly ready to release this year, RCA has ruined Avril Lavigne's career in the 2004-2011 era unlike Arista did with Let Go.
While fans loved Let Go and Under And Skin allowing that they thought that she would have a bright future, RCA begin controlling Avril Lavigne's career by using Sony Music's executives and ruined Avril Lavigne or Under My Skin by the time spring starts in 2004.
As RCA and its executives started to gain some insight from everyone here on Avril Lavigne’s struggles during 2004, Avril Lavigne quickly lose her fans in 2007 after release The Best Damn Thing and Girlfriend topped the Billboard chart during 2007. Thus, she then reluctantly faded into obscurity for four years.
Perhaps, Avril Lavigne lost even more during her four-year hiatus, during which time RCA, her record label refused to release any further recordings from her until she had agreed to work with Max Martin on a few songs. If only Arista could've treat her well unlike RCA, then she would be fine.
So her fourth album, Goodbye Lullaby, was designed to be a stripped-down "return to form" that was intended to win back her old fans. But that never happened. Also, the album’s wrong lead single, What The Hell (which should not be a lead single as it's a bratty song), was supposed to appeal to teens and tweens. But the song never caught on. Plus, she was unable to capture an older audience with the more mature, introspective songs that she had otherwise recorded for the album.
So when Goodbye Lullaby release in early 2011 (which is a very bad date instead of the 2010 date the album should've been released), the album tanked on the charts, and the U.S. tour was canned.
Also, during 2011, a majority of Avril Lavigne's fans have moved on.
Young people like tweens don’t seem to care for her and adult listeners just can't bring themselves to take her seriously.
Additionally, she has become unable to compete with Lady Gaga, Taylor Swift, Katy Perry, Kesha, and Adele while Britney Spears, Beyonce, Pink, and Kelly Clarkson are still going strong at the same time.
So by 2011, it seems that Avril Lavigne is facing a steady decline in relevance as her fanbase has considerably dwindled...
Until now...
With Fly becoming Avril Lavigne's comeback single, this will allow Avril Lavigne's career to get back on her feet. Soon, her sixth album will become more successful again. Probably a small success as album sales including Avril Lavigne ones are greatly dwindled (except for Taylor Swift albums as Taylor Swift album sold more than 4 million copies in the U.S. because Big Machine and Scott Borchetta has backed up on these albums).
Now that Avril Lavigne is feeling better after she is diagnosed with Lyme disease, she will be ready to go back on track.
Will Fly reached number 1 on the Billboard charts? Will Fly ever become more successful than Girlfriend? I hope so.
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